I miss America’s Funniest Home Videos, but thanks to TikTok we get gems like this one of a guy getting stuck holding onto a rope over a stream until he inevitably falls in [Link].
💥 What’s Trending - Latest Trends on TikTok & IG
Theme from a Summer Place
This is an easy sound to use. Film anything, your coffee walk, your cozy desk setup, a recipe, favorite pics/videos from the last month, etc. and use this sound to romanticize it. You can also try sharing a fav quote.
Link to the audioHead Slam
This is going to sound weird, but stay with me. Creators are using this sound over videos of them pretending to slam their own face or a friend’s into a pillow/bed. It’s a joke about “knocking some sense” into someone and it made me lol when I first saw it.
I think it would be fun to jump on this playful trend with something specific about your industry. Ex. You’re a barista creator. The text could be: “when someone orders a chai tea latte.” (the joke here is that chai translates to “tea” so they’re ordering a “tea tea” latte.
Use this sound and get creative!When You Remember…
Creators are using this sound to show themselves remembering something. Examples: remembering to fix your posture, or calm down your eyebrows, show off your customer service face, or share your cat sleeping vs. judging you.
🛠 Handy Dandy Tools
Video: These AI ideo repurposing tools are just getting better and better. Use Capsule.video free here.
Events: This is a great tool for running events that sync to your Zoom account. Use Lu.ma free here.
Video: Yep, another video tool. This one lets you insert B-roll in your videos based on your transcripts. Try Jupitrr free here.
Mockups: This site has a great selection of PSD product mockups. Check out Yellow Images here.
🏆 Curated Picks
ChatGPT’s New Features are SO Cool!
Have you heard about the latest ChatGPT update?
This piece totally breaks down how to harness the power of the new GPT Builder to create custom GPTs tailored for SEO, content, and marketing.
Imagine having a ChatGPT that's fine-tuned for your specific needs, helping you evaluate websites for E-E-A-T (experience, expertise, authoritativeness, and trustworthiness), or even sparking new article ideas.
It's like having a secret weapon in your digital toolkit.
So, if you're keen on stepping up your game with some AI magic, click over to the full article. It's packed with insights and easy-to-follow steps that'll get you started in no time.
Check it out and get ready to be amazed! 🌟📈
Why Social Proof is Your Secret Weapon in Modern Marketing
This one is for the marketing gurus and psychology buffs: You've got to check out this brilliant piece that perfectly melds psychology and marketing.
It's all about the power of social proof - that buzzword you've probably heard but might not fully understand.
Ever wondered why 88% of Gen Zs and Millennials rely on social media for product research? Or how showcasing positive reviews can skyrocket your sales?
This article lays it all out, from user-generated content to expert endorsements. It’s a treasure trove of insights that will transform the way you market your brand.
So, if you're ready to boost your marketing game with some serious psychological savvy, take a peek at the full article. 👀
Never Run Out of Content: 22 Genius Tips for Endless Inspiration
Ever find yourself in a content rut, struggling for ideas? Me too.
Check out this article, "22 Tips For Creating Great Content When You Don't Have a Clue", for a ton of solid content ideas.
It's packed with practical tips and creative tricks to keep your content fresh and engaging, even when inspiration seems to have left the building.
From leveraging industry news to exploring different content formats, this guide has got you covered.
So, if your content calendar is looking a bit bleak, head over to the article for some awesome ideas that'll get those creative juices flowing again.
Trust me, it's a great resource for any content creator [link]! 💡
🤖 AI For Creators
Bill Gates has shared 4 revolutionary ways AI is set to transform our lives in the next 5 years. It’s short and interesting. Click here to read his thoughts.
To get what you really want out of ChatGPT, you need to train it. Kind of like intern. Check out this article to learn step-by-step how to train ChatGPT to get you the customized results you’re itchin’ for. [Link]
Have you heard about the AI influencers/chat bots? In this article, psychologists and researchers explains why people are so drawn to these AI/digital influencers. Read more here.
You just finished the book or audiobook you were reading.
🔍 Try this: Content Tips & Suggestions from Other Creators
So this is the coolest thing… there are secret Canva Codes that you can use to get a bunch of graphics that are all from the same collection. So simple. So easy.
Can’t believe I didn’t know about this earlier. Here’s the link.
Currently have a love/hate relationship with algorithms. This creator has shared 19 ways to make the algorithm love you. Definitely worth checking out. [Link]
Love me a list of content ideas. Here are 9 IG story ideas for ya.
Found a creator who’s shared ~30~ faceless and easy to make Reel/TikTok ideas. Click here to see ‘em.
🌟 Creator Spotlight
Diving Deep with Kenny Dyal - Making Waves in the Dive Industry
I’m a sucker for some industry content. Any industry. If someone is going into detail about about the world of fish tanks, I’m watching 10 of their videos.
A geologist made a series of the coolest rock formations around the world? Guess I’m spending the next 3 hours learning about rocks.
This scuba-diver is making fun and educational content about all things underwater? Now I know, as someone who has never and will never become a scuba diver, the difference between steel and aluminum diving tanks.
Forgive me for sounding like ChatGPT, but let’s dive into this story about Kenny Dyal, a well known creator in the diving industry.
Kenny is one of the leading voices in the world of scuba diving and he’s contributing to the growth of the industry. His journey from a passionate diver to a pivotal industry influencer is inspiring.
But here’s the real catch: Kenny’s story is more than just a dive narrative. It's a lesson for creators in every industry, illuminating how passion, innovation, and community engagement can propel an entire field forward.
From Garage Lessons to Nation-Wide Influence
Kenny has been diving since he first got his driver’s license and was able to drive himself to his first scuba diving lesson.
He became a Disney Diving Master in 2006 where he participated in shows, taking guests diving in their giant aquarium, and was even a safety diver for Mickey Mouse.
Then in 2009 he started teaching scuba lessons out of his garage. It grew really fast so after about 2 years he had to open his own diving shop. With no capital but a ton of knowledge/passion, he opened his shop in a small town.
His business quickly took off and grew to be one of the highest industry metrics nationwide, making around triple of what the average dive shop made.
After about 4.5 years in business, it was clear that they were outgrowing the location so Kenny had to make a decision: he could open additional shops or hand it off and seek a new adventure. So he decided to sell his business and move on to something new.
A Dive into Media Mastery
Now, here's where Kenny really makes waves. After conquering the retail world, he plunged into media production with his company Sweetwater Scuba. But it's not just about creating content; it's about crafting a narrative that resonates with and educates his audience.
His "Down to 60" video series? Incredibly helpful for both new and seasoned divers. It features one minute of concise, engaging content about everything from dive sites to skills that divers need to know.
He also hosts “The Scuba Diving Podcast.” Here, Kenny doesn't just share tips or interview guests; he weaves stories, insights, and his own experiences into an engaging episode that listeners can't help but be drawn into.
His authenticity makes each episode feel like a conversation with a friend who's as excited about diving as you are.
Kenny's content strategy is all about accessibility, education, and community building. Take note, creators: engaging content isn't just about what you say; it's about how you connect.
The Magic of Authenticity and Passion
You know what really sets Kenny Dyal apart in the content universe? It's his undeniable authenticity.
This isn't a guy who just 'does' diving; he lives and breathes it, and this deep-seated passion is palpable in every piece of content he creates.
Take his TikTok posts, for instance. They're not just instructional snippets; they're windows into his world, filled with the kind of genuine enthusiasm and knowledge that can only come from someone who has dedicated their life to their craft.
And this is where creators in any field can really learn from Kenny.
Authenticity isn't just about being true to yourself; it's about letting that truth resonate in every piece of content you produce.
It's about making your audience feel your passion, not just see it.
When you do that, you're not just creating content; you're building a community of people who share your enthusiasm. That's how followers become more than just an audience; they become part of your journey, your fans.
Kenny's secret sauce? He doesn't just teach diving; he shares his love for it. And that's a strategy any creator can dive into to make a real splash in their industry. (Sorry not sorry about the puns, they’re just writing themselves and I can’t help it!)
Diving Beyond Boundaries
Kenny's not just about diving; he's about breaking barriers in the dive industry.
He envisions a world where diving is mainstream, accessible, and inclusive.
By leveraging social media and digital content, he's making this vision a reality, one post at a time.
He's not just teaching diving; he's fostering a global community.
Creators, remember this: your work can have a broader impact.
Think beyond your niche. 🌊🤿
Find Kenny on TikTok, listen to his podcast, and check out his books!
Have a Creator Spotlight idea or request?
♥️ Do Some Good
Call for a Cease Fire
“With every passing day, hour, and minute, the Israeli military is making good on its promise to ‘open the gates of hell’ on the 2 million Palestinians trapped under Israeli siege in Gaza.
The loss of life over the last month has been staggering — almost too big to hold. But we must act now, because the Israeli government is plowing forward toward a fully genocidal attack on Palestinians in Gaza. We must demand a ceasefire now.”
Call your member of Congress now and ask them to join these strong anti-war voices calling for a ceasefire.
Click the button below for more info from Jewish Voices for Peace.
Calling will only take a few moments and it can make a difference.
💭 Final thoughts
Take action and take time to care for yourself and your loved ones.
See you next week,
Brittany@Create It