This is a request for recipe content to look more like this… because I have now written down everything I need to make this dish instead of letting the recipe collect dust in a random folder on TikTok.
💥 What’s Trending - Latest Trends on TikTok & IG
Good Days
This one has a prompt for on-screen text. Just write: “What life sounds like when____” and add something that made you happy or brings you joy. Here’s an example! (Also a great opportunity for some sarcasm).End of Beginning
Fun fact for Stranger Things fan: this song is from the actor who played Steve and his band. Creators are using it to share sweet/feel good moments: swapping paintings with your partner, what it would look like if they won the lottery, or a nice reminder that it’s on its way.
Everything’s Going to Be Ok
Creators are using this 2000’s sound to share a moment when they realized everything was going to be fine. Like when you go to work and it’s not as bad as you thought it was going to be, or when you buy another bag of spinach that’s going to rot in the fridge.
🛠 Handy Dandy Tools
Proposals: If you're a creative agency, you can propose, bill, and get paid with one link. Try Tango free here.
YouTube: Create SEO-optimized articles from any YouTube video. Use YouTube Summarizer free here.
Notion: In case you missed it, Notion now has its own calendar. And it's free. Use Notion Calendar free here.
Spreadsheets: For all you sheets fans...a next-generation AI spreadsheet tool. Try Equals free here.
🏆 Curated Picks
TikTok vs. The Senate: A Battle for Free Speech and Digital Livelihoods
TikTok's facing a serious challenge that could change the social media landscape as we know it.
With a Senate vote looming that threatens to ban the app in the U.S., TikTok's ringing the alarm bells, claiming this move could spell disaster for millions of businesses and creators who rely on the platform for their livelihoods.
If you're as hooked on TikTok as I am, or just curious about what's at stake for free expression and digital entrepreneurship, read this article and stay updated. They’re supposed to vote this week.
It's not just about the potential loss of our favorite scroll-stop; it's a bigger conversation about digital rights and national security.
Click here to get the full lowdown and see what the fuss is all about.
Hey, Your Readers are Scanning, Not Reading! Let's Fix That.
Why doesn’t the content that you spend a lot of time on get the same engagement/numbers that say a selfie or a random pic does?
It’s because we’ve (royal “we” = not all of us ofc) turned into scanners.
A quick skim of the headline and a few sentences here and there and then we’re ready to move onto the next article.
This article shares some practical advice for crafting your writing to make it more readable and more “scan-friendly” while still keeping the quality of the content.
For my fellow stats-appreciators, there’s a bunch of info about eye-tracking experiments by the Nielsen Norman Group where you can see what parts of an article readers spent more time looking at. So interesting!
There are also 10 insightful tips for making text more readable so you can up your views and engagement.
Check out the full article for a really solid guide to making your writing truly scan-friendly.
Beyond the Screen: How TikTok is Fostering Community Offline
TikTok is flipping the script on loneliness and how we find our tribe.
Imagine moving to the big city, where the buzz never dies but your phone contacts list... kind of does. Sound familiar?
It’s a common experience for most people who have moved somewhere new, but thanks to TikTok creators are transforming their For You Pages into IRL rendezvous points.
Gone are the days when your social life was limited to office buddies or the odd chance encounter at a bar.
Now, platforms like TikTok are becoming the ultimate matchmaker for friendships, creating in-person communities from online interactions.
And let's be real, in an era where "learned loneliness" is a thing, and traditional hangout spots are dwindling, these TikTok communities are a beacon of hope.
So, why stay glued to your screen in solitude when you can join forces with fellow cinephiles, bookworms, or slow runners, all thanks to an app on your phone?
Click here to read the full article and see how TikTok is redefining connection in the most unexpected ways.
🤖 AI For Creators
Turns out, almost 75% of US adults want more AI regulation.
Don’t miss this! LinkedIn has made 250 AI Courses free! Now through April 5th.
Great tips for using AI to repurpose content.
📱 Let’s Talk Socials Real Quick
🔍 Try this: Content Tips & Suggestions from Other Creators
This creator has shared a list of shots she makes sure to get to use as b-roll. Pretty brilliant!
How to connect with anyone on Instagram (great reminders).
Why posting content isn’t enough to get your audience to engage with it.
🌟 Creator Spotlight
“How Glowing Up Ruined My Life”
How Alivia's Quest for Perfection Led to Real Growth
Anytime you open your phone, you're just a click away from a mountain of self-improvement tips, weight-loss journeys, and plastic surgery before and afters.
Got a goal? There’s a blog post for that.
Want to boost your productivity or maybe find a little zen in your day? There’s definitely an app or a YouTube tutorial ready to show you the way. Or some dude who has read a book and now preaches waking up at 5am and making the bed.
This brings us to Alivia D’Andrea, a creator who posted a YouTube video titled: “How Glowing Up Ruined My Life” - what a title, right?
It’s a heartfelt story that peels back the curtain on the whole "glow up" craze over the course of 6 years.
Alivia dives into her personal journey, tackling diets and exercise regimes to achieve that sought-after transformation.
It's a raw look at how striving for perpetual self-improvement can actually do a number on your self-esteem and overall mental health.
Her journey starts in a place many of us have been: feeling like you’re not enough unless you fit a certain mold.
But, plot twist! By the end, Alivia discovers that the real "glow up" is all about loving yourself, no matter what.
No diets, no exercise plans, just pure, unfiltered self-acceptance.
It’s a refreshing take in a world full of quick fixes and miracle cures.
And honestly?
It's the kind of content that makes you sit up and rethink what’s truly important.
What Can Other Creators Take Away From Alivia’s Approach?
Keep It Real: Alivia’s authenticity is what makes her story hit home. In a world where everything feels filtered to perfection, being real with your audience can actually be your biggest draw. Don’t be afraid to get personal and share the ups and downs.
Flip the Script: She took the whole idea of a "glow up" and turned it on its head. As a creator, don’t be scared to challenge the status quo or tackle topics from an angle no one expects. It’s refreshing and can set you apart from the crowd.
It’s Not About the Products: In an age where everyone’s selling something, Alivia’s message is powerful because it's not tied to any product. It’s about the journey and the insights gained along the way. Remember, the value you offer doesn’t always have to be tangible.
Share Your Growth: Alivia didn’t just share a moment; she shared a journey. Let your audience grow with you. Evolution is engaging, and your followers will appreciate coming along for the ride.
Make an Impact: Finally, it's all about the impact. Yes, pretty content is nice, but what does it do for your audience? Aim to leave them with something more—something that might just change the way they see themselves or the world.
Alivia D'Andrea’s video isn’t just a wake-up call to the dangers of obsessing over self-improvement; it's a blueprint for creating content that’s genuine, impactful, and downright relatable.
Be bold, be different, but most importantly, be you.
Because that’s what people really connect with.
Find Alivia on YouTube and Instagram.
Have a Creator Spotlight idea or request?
♥️ Do Some Good
Call for a Cease Fire
“With every passing day, hour, and minute, the Israeli military is making good on its promise to ‘open the gates of hell’ on the 2 million Palestinians trapped under Israeli siege in Gaza.
The loss of life over the last month has been staggering — almost too big to hold. But we must act now, because the Israeli government is plowing forward toward a fully genocidal attack on Palestinians in Gaza. We must demand a ceasefire now.”
Call your member of Congress now and ask them to join these strong anti-war voices calling for a ceasefire.
Click the button below for more info from Jewish Voices for Peace.
Calling will only take a few moments and it can make a difference.
💭 Final thoughts
Happy daylight savings to those who are also still forced to turn clocks back and forth… 🤪
Still catching up on sleep from that hour lost but man oh man does it feel good to see the sun past 6pm!!
See ya next week,
Brittany