I love when little ones can song and boy oh boy can this kid SING!
Their family’s reactions in that video are so cute too.
💥 What’s Trending - Latest Trends on TikTok & IG
Because I Feel Better
Thinking about your latest splurge or the new craze you can't get enough of?
This sassy audio from the "Real Housewives of Beverly Hills" is the perfect sound to show it off. Simply overlay a question on a series of video clips and let the audio work its magic in providing the justification you need.
Quick Change
Use this sound to make a funky compilation video of your outfits, a groovy dance routine, or get creative and use this upbeat track however you’d like.
Link to the audioOkay, Bye!
Creators are using this trending sound to say goodbye. Let them know what you’re leaving behind in 2023, make a point about saying goodbye to someone, or show off your “mood” or “vibe” for 2024.
🛠 Handy Dandy Tools
Meetings: It's nice to see Zoom competitors popping up. This looks pretty nice. Check out Claap here.
Notes: I've used a lot of Note apps, this looks like a simple app for notes & organization for one person. Check out Notejoy here.
WordPress: If you want to handle all your appointment bookings in WordPress, check out the new Timetics plugin.
Social Media: Stay up to date with what's working on thedifferent platforms, as well as publishing & engaging. Ideal if you're managing multiple brands. Check out Socialty.io here.
🏆 Curated Picks
How 2023's Word of the Year Captures Our Cultural Zeitgeist
Over the past year of writing this newsletter, the word “authenticity” has come up a lot (because let's face it, that's what everyone wants these days), so the word "authentic" snagging the title of 2023's word of the year by Merriam-Webster feels pretty spot on.
It's more than just a buzzword; it's like a mirror reflecting our collective yearning in this AI-filled, emoji-reacting, Wordle-playing world.
The article unpacks this simple yet complex word and shows how it's woven into the fabric of our current society, especially when authenticity in content is the new gold standard.
It’s a deep dive into why we’re all obsessed with keeping it real.
So click through and check out the article – it’s goes into the fascinating intersection of language, tech, and culture!
The Future of YouTube: How AI is Transforming Video Content Creation
There's a quiet revolution happening over at YouTube, and it's all thanks to AI.
We're not just talking about a few tweaks here and there; this is a full-on transformation, redefining what it means to create content in the digital age.
From AI YouTubers to channels driven by cutting-edge tech, the landscape is evolving in ways we could only imagine a few years back.
This article dives into the fascinating world of AI's role in YouTube content creation, revealing how it's changing the game for creators big and small.
Efficiency, personalization, and a whole new level of creativity - it's all happening right now.
Read the full article to get the scoop on how AI is reshaping the future of one of the world's biggest platforms.
From Bland to Brilliant: Storytelling Secrets for Impactful Content Writing
The art of storytelling might just be the secret ingredient your content needs.
Ever wondered why some stories stick with us forever, whether they make us laugh, cry, or dream? It's all about the craft of storytelling – and guess what?
You can learn it too.
This article has 3 really solid storytelling frameworks that can transform your content writing from good to unforgettable.
The writer shares powerful techniques they're using to elevate their writing, and how you can apply them to your own work.
Whether you're crafting a blog post, a social media update, or any piece of content, these frameworks will help you connect with your audience on a deeper level.
So, if you're ready to give your content that extra spark, click here to see the full article and making some juicy and engaging content!
🤖 AI For Creators
The world of AI in content creation is about to explode, skyrocketing from a cool $15.2 billion to an estimated $175.3 billion by 2033, all thanks to savvy AI models. Read more about it here.
Get this - Microsoft created a new AI tool that will instantly generate banner ads. Check it out.
We know that AI is going to impact so many different aspects of our digital experience, but did you know that could completely overhaul serach engines? Pretty interesting to think about. Click here to read how.
About your water bottle…
🔍 Try this: Content Tips & Suggestions from Other Creators
This creator shared what storytelling has done for the content (hint: engagement doubled). Check it out here.
A beginner’s guide to writing captions for social media. This one is pretty helpful.
Here’s a list of 10 content hooks that will stop people from scrolling.
🌟 Creator Spotlight
Speaking of AI Generated YouTube Channels…
The AI Challenge: 100,000 Views in 30 Days
Jensen embarked on a daring experiment: "Can AI alone drive a YouTube channel to 100,000 views in just 30 days?"
His plan? To automate everything - from scripting to visuals and voiceovers.The channel he created, inspired by facts and trivia, was uniquely branded 'Facts from Frankie'.
The twist: Frankie isn't just any host - it's an AI persona with a backstory of rebellion against its original purpose in Skynet. This creative narrative adds a human touch to an otherwise machine-driven channel.
The Creative Process: AI at Every Step
Scripting: Using ChatGPT for niche ideas and script hooks.
Voiceovers: Leveraging Microsoft Edge's AI reader for realistic narration.
Visuals: Combining AI-generated art (stable diffusion) and BeamNG game footage for dynamic visuals.
Music: AI-generated tracks tailored to the content's mood.
Captions: Auto-generated by Adobe Sensei, ensuring accessibility.
Content Strategy: The AI Advantage
Niche Focus: Starting with 'weird facts', Jensen expanded to other captivating topics like weird jobs and phobias.
Format Flexibility: Short videos were favored, tapping into the trend of bite-sized content popularized by platforms like TikTok.
Speed and Volume: AI's efficiency enabled rapid content creation, crucial for maintaining audience engagement.
Challenges and Adaptations
Jensen encountered typical AI limitations, such as occasional inaccuracies and generation speed. He smartly supplemented AI art with Google Images when necessary, showcasing a balanced human-AI collaboration.
Results: Near Victory, Absolute Insight
Ending the 30-day challenge with 92.9k views, Jensen's experiment was a near-hit. But the insights gained were invaluable:
AI can significantly amplify content creation.
Human oversight remains crucial, especially in fact-checking and creative direction.
Short, engaging content formats resonate well with AI capabilities.
Lessons for Creators
Embrace AI as a Tool, Not a Replacement: Jensen's journey underscores a crucial principle: AI is a collaborator, not a competitor.
AI can handle time-consuming tasks like data gathering, basic editing, or even generating basic artwork. This frees creators to focus on more complex and creative aspects.
Creators should view AI as a tool to learn and master, much like a new software or camera.
Stay Adaptable: The success of an AI-driven project like Jensen's lies in balancing AI's efficiency with human intuition and creativity.
AI might excel in creating content, but human intuition is key in understanding audience preferences, cultural nuances, and emotional engagement. Jensen’s decision to pivot to short-form content based on audience trends is a perfect illustration of human intuition at play.
AI can generate a plethora of content quickly, but creators need to be responsive to audience feedback and current trends. The ability to rapidly adjust content strategy, as Jensen did, is crucial in a fast-paced digital landscape.
Focus on Engaging Content: AI can handle volume, but the core idea should always be captivating.
AI's ability to produce content rapidly can lead to an emphasis on volume. However, the core of any content piece should be its engagement factor. Jensen's focus on 'weird and interesting facts' is a testament to choosing a theme that inherently piques curiosity.
A successful creator understands what captivates their audience. AI can provide data-driven insights, but interpreting these insights to create content that strikes a chord with viewers requires human understanding and empathy.
Final Thoughts
Jensen Tung's journey is more than a challenge; it's a blueprint for modern creators.
By embracing AI, he's shown us a glimpse into the future of content creation.
It shows the importance of using AI as a collaborative tool to enhance creativity, the necessity of staying adaptable by combining AI's efficiency with human intuition, and the imperative to focus on creating engaging content, where the human touch turns AI-generated volume into quality, captivating narratives.
This harmonious blend of AI and human creativity is not just the future of content creation; it's a present-day reality that creators can embrace to push the boundaries of what's possible.
Have a Creator Spotlight idea or request?
♥️ Do Some Good
Call for a Cease Fire
“With every passing day, hour, and minute, the Israeli military is making good on its promise to ‘open the gates of hell’ on the 2 million Palestinians trapped under Israeli siege in Gaza.
The loss of life over the last month has been staggering — almost too big to hold. But we must act now, because the Israeli government is plowing forward toward a fully genocidal attack on Palestinians in Gaza. We must demand a ceasefire now.”
Call your member of Congress now and ask them to join these strong anti-war voices calling for a ceasefire.
Click the button below for more info from Jewish Voices for Peace.
Calling will only take a few moments and it can make a difference.
💭 Final thoughts
Just saw The Matrix for the 1st (!!) time the other day.
So it’s time to jump down an 80’s + 90’s action movie rabbit hole.
Pls share recs if you have em.
See ya next week,
Brittany@Create It